This week, Sarah gets into the icky subject of “your brand”. Yes, I know. I cringe, too, but Sarah is a for-real professional on matters of marketing! You may not like it (I certainly do not) but once your first book hits the market, whether you publish traditionally or via the indy route, you’re going to be a “brand”. The stuff you say, or don’t say, on social media can have a huge effect on how your book sells. Sarah’s going to help you on the right course, so listen in!